The Westsider (for wit incorporated)
The Westsider is a not for profit, independent monthly community newspaper for the inner-western suburbs of Melbourne.
It is powered by community journalism and publishes articles written by people who live and work in the inner west.
Open2Study (Open Universities Australia)
Managing the social media content and blog for Open2Study, the free online offering from Open Universities Australia.
Open2Study provides free, specialised short courses, entirely online, in a range of subject areas. With providers come from the best education providers across Australia, and around the world, and a dedicated team of learning designers and television producers, they create an online learning experience that is second-to-none.
The challenge here is to create a tone of voice and brand identity that captures the curiosity of a lifelong learner, while remaining friendly and approachable.